Sometimes it’s scary posting online on this blog. It’s not that as if we are such a big player that what we do / what we think / what we want is going to change anything by posting. In fact, posting anything controversial is just asking to be signaled out as a troublemaker. It wasn’t a problem when we were tiny and no one read this blog (like when we started); but now we actually get citations from Wikipedia and even have people read us across the world.
It’s not as if we even get money from this blog – at least, not the business posts. So why bother?
Truthfully, I think it’s the perverse side of me that likes poking the bear. Or teasing my wife.
There are other less self-destructive reasons of course:
- Education – somethings are outside our control. The more we educate our customers on these aspects, the less difference there is between their expectations and our reality there is to occur. It creates a smoother customer flow.
- Analysis – writing these posts generally require me to conduct analysis, not only on the topic on-hand but on my thinking processes. Occasionally, that’s actually been useful. I hate writing reports, but a blog post can help me structure my thoughts in the same way.
Overall, I post what I want when I want to. I try to watch what I post though based off the idea that nothing I ever post will disappear; so I best be willing to stand by it. That corollary though means that I don’t post a lot of things, because this is a public forum still.