Ongoing Site Modifications

There have been some improvements to the site, both on a usability perspective as well as additional options for use.  I thought I’d list them out here if you missed them:

Local Pickup Appointment Calender

We now have an appointment calender powered by Google.  If you have a Google Account, you can just log-in to the calender and book your appointment directly if you have a shipment confirmation.  This seems to be working quite well, with less calls to us and customers able to manage the appointments themselves.

Reward Points for Tagging

As a new way to get points, if you log into your account and tag products, for each approved tag, we will give you 5 reward points.  Hopefully, this will make navigating easier for customers.

Survey

Don’t forget we still have our survey running.  It’s a great way to get a 5% off coupon code and your comments and answers gives us a direction for improvements on the site.

Product Quantities

You might also have noticed that we’ve decided to make product quantities in the warehouse live.  We hadn’t done it before due to competitive fears, but have decided that customer convenience trumps our fears.

Search for Pages

We’ve added new functionality on the site to allow searches on our article / FAQ / etc. pages.  This should make it easier for customers to find information about things like what to do with our Reward Points or our Local Pickup policies.

In addition, we’ve added a new module for Search that should make searches better.  If you type the first three letters of your search, a list of related items will appear immediately to auto-complete your search.

Frequently Bought Together / Customers Who Bought This Also Bought

We’ve also finally gotten the automated code installed on the site that provides upsell / cross-sell information direct from our database of actual sales, so hopefully this information is now more useful for customers.

 

Product Quantites & More Points

Played with the site design a bit more today, fixed a few bugs so you should be able to see if a product is out of stock immediately and if something is a pre-order and the number of pre-orders made on a product.

In addition, product quantities are now live.  They should be mostly correct (barring stocking errors) so there should be less overall confusion.

Lastly, we have now added  points for tagging products on the site.  Log into the site via your account, tag a product.  If it’s a tag we have already approved, it’ll automatically be added.  If it’s not, we’ll have to review the tag and approve it before you get your points.  You will get 5 points per tag approved.

Changes in the category navigation

We’ve decided to update the Strategy category navigation pages so that the ‘Development‘ and ‘Resource Management‘ sections were smaller and better focused, instead of the catch-all categories that we were using them for.

We also removed the ‘Trading‘ section and changed it into the ‘Economic‘ board games section so that we could fit a few more games into it and provided more categories.

Lastly, we have the new ‘Civilisation‘ section on the site that includes all the civ games that we have including Age of Empires III or  Through the Ages or Tempus.

Site upgraded

So, we just upgraded the site again to the latest version of the software we are using, along with a few bug fixes.  We’ve tested the site and it should be mostly fixed, but if you come across any new bugs, do inform us!

Otherwise, a number of older bugs should now be sorted.

Category page changes

We just did a category page change on the Adventure and Card Game categories to decrease the total number of products per page when browsing into individual categories.  Hopefully, this makes it somewhat simpler for people to browse.

So changes include:

Adventure Games

Card Games

Next step – reviewing both the Family and Strategy Game categories to steamline further.

If you have any comments or suggestions on the site design and category hierchies, do inform us.

Customer Rewards Program

So, we’ve been considering putting together a customer rewards program lately.  The way the program would work is very similar to Chapters – customer would need to pay a membership fee to join the program, but would then gain all its advantages.

Some of the advantages we could see adding to such a program would be:

  • lower free shipping threshold
  • additional price discounts (3, 5 or 10%)
  • special sale days and offers to members

Here’s the question I have for you:

– would such a program be of interest?

– how much would you be willing to pay for it? what would you expect from such a program?

– which of the above three benefits is most important to you? least?

– is there any other benefit that you would want to see added?

A concrete example of the program could be a 5% additional discount with free shipping at $150 for $25.